Hugh Grant plays the same type of character we've often seen him as n the past, a womanizer, someone who doesn't play by the rules, and as in several of his past movies, like About a Boy and Music And Lyrics (same writer on this one), he plays a washed-up has been. One that we root for to accomplish something more.
This movie is on-demand, not in any theaters that I have seen in the NY metro area. I was happy to see that Hugh made the rounds on the top TV talk shows in this area, including the Today Show, to talk about the movie, even though it is not in theaters. That speaks volumes about the changing world of cinema and the profitability of independent movies.
Or, it just means that Hugh Grant is still a hunk and people want him on their shows.
The movie takes place on the cold and dreary campus of SUNY Binghamton in upstate NY, an area known for it's snow. I was thinking how there were so many outdoor scenes that Hugh must have been quite cold, but really, he is probably used to that from the cold, dreary, English winters.